Showing posts with label Year 2. Show all posts
Showing posts with label Year 2. Show all posts

Thursday, 8 March 2012

Lecture 12 - Globalisation, sustainability and the media.

Shift towards a global world with one mono-culture
- Increasingly unsustainable
- Ruthless, capitalist global system.
Desire shared by socialists and capitalists

Socialist 
- For collectivity
- resources can be shared - unified and working together

Capitalist 
- Increases the amount of markets you can tap into
- global markets

Stanford encyclopedia of philosophy
(good source)

Domination
Westernisation of all other cultures
Americanisation

George Ritzer 
'McDonaldization'
- Not shared culture. All cultures operate in the same way as America
- Principles and values of American capitalist business dominate other cultures


Marshall McLuhan
- Wrote about developments in technology and how it would change the world.
- New technologies extend our own senses and us as individuals
- Can now hear and see events on a global scale - in the age of communication.
GLOBAL VILLAGE THESIS
- The world would shrink and everyone would know each other. McLuhan thought this shrinking of the world would bring people together
- Definitely not the case
- Almost distances us from events
- de-sensitises us to the pain of others

"Brings us together but tears us apart"
R.Miles 2012

McLuhan was naive
- Thought individualism would become obsolete
DIDN'T!

- Always moving further away from a unified 'Global Village'

Jihad vs McWorld

Problems of Globalization 
Sovereignty 
- Challenging the idea of National identity

Cultural Imperialism
- Forcing culture on people and making them think in the way you do.
- Mass media is the vehicle for cultural imperialism in the West

Argue that the global village is not integrated community but an assimilated one

Time Warner 
- Massive company owning hundreds of smaller companies in the media worldwide
All CNN news controlled by them
Hundreds of disparate things answer back to one CEO at Time Warner
Therefore one voice/view is spread globally
One way of thinking about the world

Media Oligopolies
- Target the world in the amount of money they can make
1. North America
2. Western Europe, Japan & Australia
3. Developing Economies etc, India, China, Brazil, rest of Europe
4. The rest of the world

Utterly dominant American culture spread worldwide
Big Brother - Western program
- Repeated in other cultures around the world
 
"It's popular, we should be like this"

-Version of Western culture imposed on other cultures. Applies to all media
- the effect of this is cultural assimilation
- People believe they should aim for this culture

Giant system of propaganda for Western Capitalism
Chomsky & Herman 1998
- Manufacturing consent
Ownership - Who they're controlled by
Funding - How they get money
Sourcing - How and where they get information
Flak - People working against them
Anti-communist ideology - Underlying agenda

Rupert Murdoch 
- The Sun wins elections not political parties
He controls the power to influence cultures
Nearly 40% of newspapers influenced by this one man

- If the owner has an agenda - the information coming from it will always be flawed
Sourcing 
- Papers are only as good as the stories they're allowed to publish
- Questions to people have to be delicate
- cannot be invasive
- most media organisations are funded by advertising
- they cannot push stories that would upset the people funding them

US based - Global Climate Coalition 
- directly contradict scare stories of global warming
Information spread in the interests of oil companies. Big capitalist companies


Ideologies
Making others look more evil.
In turn making British views etc look better 

Al Gore 
- Campaigner for environmentalist views
All solutions he poses for global warming rely on people spending money and buying things

AMERICA AND CHINA DO NOT SUBSCRIBE TO ANYTHING IN THE INTEREST OF THE PLANET, BECAUSE IT IS NOT IN THE INTEREST OF BUSINESS

-Sustainability and growth appear contradictory

BIOX Biofuel Plant . Canada
- Alternative, ' clean ' fuel
- Renewable
- Expensive to produce
- Built the factory in the poorest area of Hamilton, Canada
- Very close to peoples homes who couldn't afford to move.

THE ATTEMPTS TO RIGHT GLOBAL WARMING HAVE MORE DAMAGING EFFECTS ON THE ENVIRONMENT THAN CURRENT SYSTEMS

Greenwashing - branding companies in a way that makes them appear caring, when they're more than likely not.

SUSTAINABILITY IS IMPOSSIBLE UNDER A CAPITALIST SYSTEM AS IT RELIES ENTIRELY ON CONTINUOUS GROWTH

Al Gore - Environmentalists
Radicals - Ecologists

Internet has given people who want to resist the mechanism to do so. As a group
- Activists are mobilising on the internet
- Global resistance


the media is a weapon wielded against us. 
But can be used for our own means aswell.

Lecture 10 - Deleuze, Guattari & creativity

Richard Pinhas
Strange music
- sounds come together - disperse - reconfigure

Constructed and contingent nature of social reality
Creativity > generative force

Contrasting 'Rhizomatic' with traditional 'tree-like' thought
Concepts of 'the visual' and 'the actual'

1970s & 80s philosopher and psychologist
Faris May 1968
- student and worker protests
Re-thinking social change - could be ongoing as opposed to a point of revolution/revolt.
Which in Paris' student and worker protests was unsuccessful

Traditional thought - Tree-like
- lines of argument 'branching' out from one central point. trunk.

Alternate structure of thought - Rhizomatic.
- favours creativity/play

Multi-disciplinary construction
re-contextualised
reverberate

Rhizo from the plant form - like tree
Rhizos are like wall climbing plants
Ginger is a rhizo
- growing underground then pushing up shoots
Forms the alternative mode of thought

Linked not through vertical progression like tree. But through jumping between many different ideas
Principles of inter-relationship

Produced ideas between users of a given language system

Dog > log } changing single letters can completely alter the meaning

Draws upon the nature by which meaning is constructed between different language systems. 

Embrace our connection with reality around us. Rhizos are creative forces shaping new ways of thinking/practicing

Isa Genzken , Hospital (Ground zero) 2008
Things appear put together provisionally
Found materials
Suggests the possibility of architectural construction that could be reconfigured 


Assemblage. Developed by Deleuze and Guattari
Arranging > organising > Putting together
coming together of 'things'
School > example of an assemblage
Home > assemblage
Dinner Party > assemblage
Singing pr humming a tune in order to bring back familiarity to an unfamiliar place

Home not necessarily a house

Places and language and how the two together can be meaningful

"here is your diploma"
- under currents in this statement of duty, get a job... well done, congratulations.
Laden with implicit pre-propositions of what people say and do in these situations.

Statements that enact their meaning
"I do" at a wedding > both an utterance and an action.

Bruce Nauman - good boy, bad boy
Repeating statements that continually change, by very small amounts > single word change each time.

"I", "you", "we"
Language is not just about transmission of messages - it is also about the reply.

Value - power - prejudice

"hoody" - person wearing a hood up. some kind of criminal tendencies.
History of assumptions surrounding 'hoodies'

"hoodies" assembling outside shop
- are judged by everyone passing
- people make assumptions
- area they are then becomes territorialised
- with each judgement, the assemblage changes

Tabloid press
status of teenagers in society change very quickly

Whereas status of the military is fixed

Zaha Hadid 
Creates buildings that come together as assemblages

Subjectivation. 
Sense of self/identity is not given, it is always under construction.

Ideology 
Close to the views of Marxism
( or bears some kind of relation to it)

Some ideologies dominate, or they reflect dominance within society.
- Person owning means of production etc
- relations of dominance
conflictual nature of ideology
"We're all in it together"
Mantra following the banking crisis

repressive state apparatus - the police?

Commuters 
- Thrust into the tasks of wage labour.
- Forced to perform as a parent
Have to do your job properly
Have to behave in public                     }      each have recurrence if not. 
Have to be thoughtful to partner 

How we ought to behave within a given situation

How we as individuals are shaped by society

Schizo analysis 
Our psyche is shaped by our relationship to our parents growing up.

Freud is a tree-like thinker
psycho analysis is a practice aswell as a theory

I understand you/ I can treat you
etc


set notion of who a person is
Through role play and discussion and suggestion etc therapists aim to reconfigure who that person is. 

Schizophrenia
In the process of breakdown > is the possibility for change and rehabilitation
The unconscious is a factory that continually produces and constructs.
Planting a tree in the mind of the individual.

Socially constructed assemblages
> psychological assemblages

The body without organs
The radical reduction of state to something like a 'loss of self'
Being in the middle of a mosh pit.

Bodies breakdown
Balance and intensive body - variations in amplitude
Loss of linguistic
Feel the body as a singular sensing organ
A STRUCTURE
Loss of awareness of structure that generates the possibility of individual change

Francis Bacon - study of george Dyer, 1969
- Doesn't paint people - paint flesh etc

Body without organs
De-territorialising from identity
Nothing is inevitable > Everything changes 
- Change in the term 'banker' and what it connotes to us
Western thought is pre-occupied by identity
Difference for Deleuze and Guattari precedes identity
Even mountains are considered constructions

'real' is the relation between the thing itself and all its constituent parts
synthesis of change and perminance
Any object us a contingent construction
Made up of molecular constituents

Francis Bacon
- Messy studios - full of stuff he used to work from
- the images influenced his own work

Series of tools for strategic thought
Way of understanding how we exist in relation to an ever changing work.

Monday, 30 January 2012

Lecture 8 - Jean Baudrillard and Postmodernism.

Hyperreality theory.
1960s

production growth
industries
marketing & communism

Bladerunner 1982 - idea of simulacra
MATRIX
What is real?
Reality is turned into blank white canvas filled with constructions

Baudrillard
- early writings grounded in Marxism
Labour 
> shaping the environment through industry
Became removed or alienated from the condition.

Universal condition of human experience

Products have 'use value'
- can become commodities
these have 'exchange value'

money...
- abstraction of 'use value'
Relationship to the world becomes indirect.

Directly engaging with & transforming the world around you.
Not possible under capitalism
>said marx.


A mans work becomes an object.
Exchange of labour for production disconnects the labourer from the product.

- weighing products / commodities against all others, and the quantity of money we can exchange them for.
Industrialisation would make production much more effective.
Henry Ford 
> automated production line 1913
everyone contributes one element of production along the line.

Post war
Manufacturing boom
assembly line becomes method of production for all commodity items.

John Berger
Publicity as a system proposes we change ourselves an our lives by buying things.
translating words into a language 'people' understand.
Thing statement to human statements.

mpg - high - thrifty
        -  low - Advertise above thrifty, to those money isn't an issue. thrill seekers etc.

Baudrillard
Advertising codes products
Fitting objects into series
they are then related to individual consumers
Focus Groups. 
- Basing advertising upon the information found out from a group of consumers.

Array of advertising messages out there make up a language
needs cohere with product...

Shop Environments 
suggest Abundance - affluence
Surplus!
people are all made to desire in the same way
agreement of a given language system

Language . signification of meaning

Tube station
- adverts randomly next to each other (like montage)

cultural condition of hyperreality


'desert of the real' 

Twin Towers. 
Immune to their surroundings - appear so clearly within the vast city scape.

Media representations affecting & shaping social events.
suggesting that spectacular endings in films etc were sort of the basis for 9/11

post modernity is a game with the leftovers of what has been destroyed
> history has stopped
>No meaning
Material progress has come to an end
American psycho - personification of current social stance.
Patrick Bateman.

Lecture 7 - Identity.

- Historical conceptions of identity
- 'Discourse' methodology (Foucault)
- 'Fluid' identity theory. (Bauman)

Essentialism
> biological makeup that makes us who we are.
> inner 'essence'
Post modern theories disagree

Physiognomy 
Cesare Lambroso
- founder of positivist criminology.
the notion that criminal tendencies are inhereted
Looks at features of the face, suggests that sloped face etc show criminal tendencies. Diagrams explaining this theory show those more likely to have criminal tendencies as African/black men.
This theory almost legitimises racism...attempts to give it some kind of scientific basis.

Phrenology
No real theory of scientific evidence.
Based upon parts of the brain formulating the person you are.
Each section of the brain controls an element of you as a person ( animal etc)
These sections are held in a balance.
If one section is larger in a person then another suffers as a result and will be smaller.


ANGLO - TEUTONIC > seen as racially superior.

Nazism
- Aryan race
blond hair // blue eyes // caucasian.


Heironymous Bosch (1450-1516)
christ carrying the cross.

Chris Ofili 
Holy Virgin Mary (1996)
> paints the virgin Mary as a black woman
> exaggerated features.
> paints with elephant dung

Pre-modern identity
-Personal identity is stable - defined by long standing roles.
Modern identity
-Societies offer wider social range. possibility to choose identity rather than being born into it.
People then 'worry'.

Pre modern identity
institutions determined identity.
Marriage, church, monarchy, government, the state, work etc. 
Secure identities. 
Farm worker
Soldier
factory worker
housewife
gentleman
husband/wife.

Modern identity
Charles Boudelaire - painter of Modern life (1863)
Thorsten Veblen - theory of leisure class ( 1899)
George Simmel - Metropolis of mental life (1903)

People aspire to be a part of the leisure class } paying others to work //rather than in a factory.
'Flaneur' gentleman stroller
Baudelaire > Veblen

Simmel
Trickle down theory > upper classes seen wearing the latest fashions.
> lower classes try to emulate their style > it then become unfashionable because everyone is wearing it > upper class find something new to wear and the cycle repeats itself.

Emulation
Distinction
The 'Mask' of fashion.

Edvard Munch

Simmel suggests that :
Individuals withdraw themselves in order to find peace.

Post modern identity //
Discourse analysis.
-age
-class
-gender                      }          'Otherness'
-nationality
-race/ethnicity

Class - industrialisation brings on the emergence of the working class.
Mass observation - worktown project ( 1937)



Upper class toffs from London - photographing the working class of Britain. In this instance, Bolton.
Observing them
Northern people observed by Southern people
Humphrey Spender 
Trained architect but did photography because he wanted to. There was no need for him to have a proper job because he was so upper class.
Suggest in his photos that the peoples lives are rubbish
> playing with rabbits feet 'cause there's nothing else to play with
Suggesting the people in them are dull.


Martin Parr
Claims hes documenting the world as he sees it...
Romantisising peoples lives.

People argue that his images are condescending  }  they show an upper class view.
Poke fun at the way people live their lives?

Parr photographs in much the same way as Spencer, with a similar consideration for humour and a way of poking fun at those in the images.
Ascot, 2003, Martin Parr 
Bauman (2004)
People playing out roles they don't really belong to.
Think of England
Think of Germany
> notion of cliche and representations of the countries.

Alexander Mcqueen
Highland Rape collection (1995-96)
Claims rape of Scotland by the English was the influence for the collection.

It's a jungle out there (1997-98)
Racist?
Vivenne Westwood. 
Anglomania - About Englishness
> yet used Tartan, a material synonymous with Scottish-ness.
Highly controversial.


Las Vegas 
Multitude of identities in a confused space // why go anywhere else when all the places you'd go are in Las Vegas.

Chris Ofili 
No woman, no cry (1998)
Captain shit and the Legend of the black stars (1994)

Making link to elephant dung but also how he feels he may have been perceived as a black teenager growing up in Manchester.

Gillian Wearing 
Signs that say what you want them to say and not signs that say what some else wants you to say (1992-93)

Emily Bates- created a dress using her own hair

Gender & sexuality
Wilson. E (1985)
- the fashion industry is the work not of women, but of men.
- a gigantic unconscious hoax, perpetrated on women by the arch villains of the cold war - male homosexuals.

they have a secret hatred of women

Flapper 1952
La Garconne
Masquerade and the mask of femininity
Cindy Sherman > untitled film stills (1977-80)
Making a point of the situation she is in...
objectified.

Sarah Lucas - Au Naturel (1994)
Tracey Emin - Everyone I've ever slept with. (1963-95)

Because a woman has created it, it becomes more acceptable.

Gillian Wearing > Lynn

Post modern condition 
- liquid modernity & liquid love.
> identity is constructed through social experience
> Goffman saw life as 'theatre'

Bauman
- identity is something to be invented - can now choose identity

Getting a text message becomes a justification of your existence

Theodore levitt (1970) the morality of advertising
Idea that contemporary life is dull and we use art etc to make it less so.

Barbara Kruger I shop therefore I am . 1987.
                             Selfridges 2006
Sell out?
Sponsored art show?
Mocking the consumers?

Darley 2000 - visual digital culture
justifying your existence through your phone
Prediction for facebook.

" I like facebook", "I got a shag out of it" (Marty Edwards)

Second life Affairs // marriage
entertainment at the expense of tragic individuals.

Thursday, 8 December 2011

Lecture 6 - Cities & film.

Looking at :
> the city in modernism
> the city as a public & as a private space.
> the city in post modernism.

George Simmel (1858-1918)
- Dresden exhibition 1903
- Simmel is asked to lecture
> urban sociology
- the resistance of the individual to being levelled, swallowed up in the social-technological mechanism.

Louis Sullivan (1856-1924)
- Architect
- Credited with being the creator of the modern sky scraper

Guaranty building
- ornate // decorative exterior
(despite appearance)

building was split :
4 interior zones
Basement - public area - office zone
organised // ordered environment
3 types of exterior block corresponding with the three visible exterior zones.

America as an upward moving, land of opportunity.
Manhatta (1921) Paul Strand
Documentary film > loose / no narrative
Explores the relationship between photography and film, minimal camera movement.

Charles Sheeler 
ford plant > river rouge > detroit
{fordism}
Production line gains maximum productivity with minimum effort via repetitive/robotic human activity.

Modern times (1936) Charlie Chaplin
body is consumed/swallowed by the factory

Stock market crash of 1929
>immigrant population hit first > then laborers

Man with a movie camera (1929)
noted for it's range of video/movie techniques
celebration of industrialisation and everything that goes with it.
Flaneur 
Stroller / lounger / saunterer
A person who walks the city to experience it.
Both apart from, and a part of the crowd.
Walter Benjamin
> bit of a flaneur
> Adopts the concept of and urban observer as an analytical tool and as a lifestyle.
Susan Sontag
> the photographer as a flaneur
> Photographer is merely an 'armed' flaneur
Flaneuse
Female wanderer.
Susan Buch-Morss 
Bag lady or prostitute.

Arbus // Hopper 
 Hoppers 'Automat' (1927)
Diane Arbus' 'Woman at a counter smoking N.Y.C' (1962)
Observed moments with sense that something has just happened

Sophie Calle - Suite Venitienne (1980)
About the experience of the city
Accompanied by a text explaining her relationship with the man in the pictures.
Venice > labyrinth of streets and alleyways 
Good place for a filthy stalker...I mean...photographer 

Don't look now (1973) <film>
Nicholas Roeg 

The Detective (1980)
Having private detective following her 
> wants to provide photographic evidence of her existence

Cindy Sherman ( 1977-80) 
Typical representation of women in the city
Pictures were intended to be mysterious 
typical of post modernism { no concrete location (could be anywhere) } 

Weegee (arthur felig)
Documented the dark side of city
Following and documenting police detectives.
With a mobile darkroom so he could develop pictures and be the first to the press. 

The Naked City
Noire tradition 
L.A. Noire set in 1947 Los Angeles (2011)
Homage to the visual style of film noire. 

cities of the future > Metropolis (1929) 
Blade runner (1989 > depicting 2019) 

Lorca di Corcia - heads (2001) NY
Not seen by the people he photographs 
Set off like a trip flash from people walking past.
Sense of height & drama 
A man in one of his photos objected to the use of his image on religious grounds
The image was subsequently allowed.
Anything that happens in the city is open to artistic interpretation. Private is taken back.

Walker Evans - Many are called (1938)
Intensely private moments shot unaware. 

Postmodern city 
"the outside becoming the inside" Ed Soja 
Being lost in architecture 
Confusing/difficult to navigate 

Joel Meyerowitz
Postmodern city in photography. Chaotic. Busy 
Citizen Journalism > the end of the flaneur? 
Impossible to be a detached observer
9/11. destroyed in a mental capacity aswell. 
Destruction of the twin towers represents a destruction of the American Dream.

Adam Beezer (2001) 
involved in the tragedy. Pictures from a phone camera.
Returns photography to it's roots // merely to document events. 
Surveillance city 
Coming together of photography & film on the street.

Lecture 4 - Critical Positions on the media & popular culture.

What is culture?
 Raymond Williams 
- General process of intellectual development as societies advance through history.
- A particular way of life > sub-cultures etc.
- Works of intellectual and artistic significance. 
> works that are accepted as very important // represent cultures.


Culture emerges because of the economic organisation of society.
> emerges from the base
> LEGITIMISES IT.
Marx (1857)

Raymond Williams (1983) Keywords
4 definitions of popular culture
> well liked by many people (quantitative)

> inferior kinds of work
Lesser or inferior form of high culture. mass production/kitsch

> work deliberately setting out to win favour with the people.
Relies on taste // aims to be populist

> Culture actually made by the people themselves
Value judgements // organic - e.g. brass bands in mining communities.


Caspar David Freidrich (1809) 'Monk by the sea'
High. 

VS

Jenny Morrison's 'Sea & sky in watercolour'
Popular. 






Popular press vs Quality press
Popular cinema vs art cinema
Popular entertainment vs art entertainment

Jermey Deller & Alan Kane 
'Folk Archive'
Works of creativity made by people for people.
Humorous reaction caused by judging the works and believing you can do better.
Judging things in the same way you'd judge elite art.
Judging them by your aesthetic code is flawed...
Laughing at the working class
Failing to make art

Popular culture entering into the sphere of high art.
> Graffiti
- Banksy exhibiting in galleries
Starts representing the people, is then taken on to represent the views of the minority (high culture)

E.P. Thompson // 'The making of the English working class' 

Change in culture happens during time of industrialisation & urbanisation.
Classes are put together yet seperated. In close proximity in the cities yet seperated in areas of high & working class.
Working class in factories / slums 
Bourgeoisie in nicer areas of city. 

People then create their own cultural forms
- literature - music - recreational arts etc.
before this - the classes did not work against each other.

Chartism - allowing the working class to vote.
Political movements.
Matthew Arnold (1867) Culture & anarchy

Culture is :
> "The best that has been thought & said in the world"
> Study of perfection
> Attained through disinterested reading, writing and thinking.
> Pursuit of culture
> Minister the diseased spirit of our times. (anarchy)
 Culture of 'the raw and uncultured masses'
- were once hidden but have now started to emerge.
> upper class control is threatened by the working class.
> upper class defends itself by claiming to be better than the working class - mocking them.

Leavism - F.R.Leavis & Q.D.Leavis.
- Mass civilisation & minority culture
- Fiction & the reading public
- Culture & environment

Believes there was a cultural peak, which declined throughout the 20th century. 
> critics role is to defend it against the lesser forms.
> collapse of traditional authority
- come at time of mass democracy (anarchy)
popular - offers cheap emotional thrills as opposed to pure thrills from the high class.

Frankfurt school - critical theory
Snobbery with which people dismiss popular culture comes from Leavis & Arnold's theories.
> their views & reading of culture is as baised as the one they are trying to dismiss.

Institute of social research (1923-33)
Closed when Nazis came to power.
Relocated to New York 1933 - 47

Theodore Adorno
Max Horkheimer
Herbert Marcuse          }       Entering into one of the most developed cultures.
Leo Lowenthar
Walter Benjamin

Emergence of "the culture industry"
An idea of culture...but not this.
Fordism (1910 onwards)
Factories 'spewing' out cultural artifacts.
"all mass culture is identical"

Homogenity & Predictability
Spawned out for the masses
films & radio need no longer pretend to be art, it's business

idea of art & culture has been turned into business 

Herbert Marcuse
Popular culture - affirmative culture > reduces capacity for thought
turn into 1-dimensional people.
Bound into the producers.
Militates against change
Code us into single train of thought.

> mass culture represented a threat to high class
 > think it cements authority & creates obedience
'Dumming down' of culture industry.
De-politicising the working class.

Hollyoaks babes - teaches women it's OK to be like this, even when you're in education.
Che Guavara - symbol of 'cool' not revolution.
The x-factor
Big Brother
> both teach that it's the only way to succeed.
-Instead of being identified by what they produce, people are identified by what they consume.

Adorno - 'On popular music'
- Standardise } same beat // same instruments.
does the thinking for you...
reduces capacity for free thought.
- social 'cement'
- produces passivity ( rhythmic & emotional adjustments.)
 ' Slave to the beat'
Mindlessly dance to the rhythm of their own oppression

Joy Division - emotional adjustment
Counter revolutionary 

Authentic culture
- real
- european
- multi-dimensional
- active consumption               }          Culture is lost forever under capitalism
- individual creation
- autonomous
- negation

Walter Benjamin
Mechanical reproduction allows us to view stuff from anywhere
> would have had to go to it.
> meet it on the galleries terms
Uniqueness is substituted by mass production.

Threatens to liquidate cultural tradition.

Aura
Mona lisa
> on mug
> on t-shirt   
> on poster
} changes how it is viewed , allows us to challenge high culture.
Mystical quality withers away
Defining your own meaning from it.

Hebdidge (1979) 'Sub-culture : the Meaning of style'
- incorporation
- ideological form
- community form
claims that young people create cultures designed to challenge high culture.
creating new industry
- radical status is then lost . Especially when it is bought & sold.
Neutralised > incorporated.

- Emerges from anxieties about social and cultural exclusion.
- De-based form of ideal culture
- ideology masks cultural or class differences & neutralises interests of the few as those of all.

Monday, 28 November 2011

Lecture 3 - Marxism & Design activism

" The philosophers have only interpreted the world, in various ways; the point, however, is to change it."
K. Marx 
He's saying there should be synthesis between thinking and practice.

Marxist is: Communist
-Political manifesto outlining what Marx saw as the best way to organise society and the way to go about achieving it.
-A philosophical approach to social science, developing a new way of looking at the role of society in determining human behaviour.

Capitalist is:
Society that we live in (in the West)
-Control of means of production is held by a few individuals.
-Everyone else works for money
-Revolves around a market (buy & sell)
-Controlled through the exchange of money/currency
-Makes us compete - being better due to being at the top of society.

{Accidental heirarchy in the market}

Communist evolution.
-Primitive communism
-Slave society
-Feudalism
-Capitalism
-Socialism
-Communism - (Ideally) - A classless, stateless society...

Marx thought the huge difference in wealth would mean workers would revolt.
Due to the unfairness of their exploitation.


Materialist philosopher.
Marx argues society can be split into two.

BASE
Forces of production - materials, tools, workers...
relations of production - employer/employee, class, master/slave
everything is a result of these & everything can be traced back to these factors.

SUPER STRUCTURE
Social institutions
Base > determines content & form > Superstructure > reflects & legitimises > Base

Could be likened to the education system
bosses & workers
Teachers & students

Bourgeoisie exploit the proletariat 

Base shapes the superstructure
Superstructure maintains and legitimises the base.

Marx (1857) 'Contribution to the critique of political economy'
Society defines who you are
Forced into relations we have no control of.
All determines consciousness produced by this concept of base/superstructure.

Changing the base will change the politics, attitudes, art, culture etc.

Pyramid of capitalist system 1917
ruling class - aristocracy
the state > a committee for managing the common affairs.
Controlling the way subjects think
> through ideology
> organised religion
Marxist reading > religion is the ultimate form of mental control.

Ideology - system of ideas & beliefs.
- masking, distorting or selectively choosing ideas through creation of 'false consciousness'
Ideological mechanisms operating around us cause this false consciousness. 
Ideology usually emerges from the ruling class
Yet everyone else begins to believe this is their view.

'Religion is the opiate of the masses'

Art as ideology
- Only the rich make art
- Only men make art
- White

> Bought & dictated by rich people
Won't reflect the views of the working class. 

Vladimirski 'Roses for Stalin' (1949)
Completely warped view on Stalin as a leader, dictated by him.











Lincoln Cathedral - art is always ideological

Althusser (1970) 'Ideology and ideological state apparatuses'
ideology is a relationship
A practice through which we live our lives.
Offers reasons for why this may happen

Female nudes > male artist > coincidence? I think not.

Ideological state apparatus.
Media
> Majority is owned by 8 super rich people / reflects their views.
> Very invasive.

The Times > upper class - sophisticated stories - worded differently.
Daily Star > ideological assumption that the working class are only interested in tits & football
Self-fulfilling prophecy > becomes true as they are fed only that...

Each paper shows simply a judgement on the cover & in the headlines.

TV ideology.
Darcus Howe - respected broadcaster and writer.
Explains social reasons > accused of being a rioter.

Berger ,'Ways of seeing' 1972

Wonderbra adverts.

Tricked into thinking that through buying we are gaining status in society. However we are actually getting poorer and making someone else richer.

Commodity fetishism
The object then takes on the idea that it's cool, not the person using/wearing it.

Garbage of New York City












7% of the population own 84% of our wealth.

F. Fukuyama (1992) 'The End of History'
Gandhi > society is judged on how it treats its weakest members.

social movement starting - largely through social media.

Adbusters 
> culture jamming
- billboard > do something that changes the message entirely
> will in turn make people believe your message

Sao Paolo banned advertising as it's visual noise.
Art and design is conditioned by society.

Sunday, 6 November 2011

Seminar #1 - Panopticism

FOUCAULT.
Panopticon - Jeremy Bentham - 1791
Psychological effect
Internalise the idea that you're always being watched / under surveillance
-Makes you behave in the way you THINK people believe you should

-Most lunatic asylums used the panoptic structure. Prisons still around with this design
-Can be found everywhere

Key features
-Seperated/isolated - can conspire/talk/relate to other there if they aren't isolated
Designed as a sort of laboratory to monitor behaviour.
- Invisibility/visibility - inmates must believe that they are permanently on view
the person viewing them must always be invisible
Central tower is there as a reminder to inmates that someone with power could be watching... this prevents people from doing things wrong through fear. 
"invisibility of power"
-Productivity - was designed to make people more productive
not go crazy...
Efficient reform of behaviour.

CCTV cameras - not panoptic if they are hidden but constantly recording / stealth recording.
When they are made visible .e.g. the yellow signs about the signs become more important than the cameras themselves.


Open plan offices - where the boss can always look over people working.
People are less likely to procrastinate.


Social networking & online media - measure yourself against people and act in a way that you think they will like.
- constantly visible to the world
- productive because people bring business to the company without realising.

Docile Bodies
-productive
-obedient
-self-regulating     self-monitor  <>  self-correct


They are created by modern disciplinary society
modern > shift from physical control > mental control 
Often spectacular & humiliating physical control...

Although panopticism is a form of mental control, it also controls the body physically.
Foucault said :
"Power is a relationship between people" A <> B
Which works both ways...

Teacher has qualification - knowledge - status allowing him to control&discipline his pupils.
> this relies on his pupils allowing this, and not resisting to his discipline.

Media - TV programs - Films.
Display perfect situations - ideals
-perfect bodies
-perfect lives etc
people blindly follow and in turn are productive in a way thats beneficial to the company.

Tuesday, 1 November 2011

Lecture 2 - 'Technology will liberate us'

Digital currents - Margot lovejoy
The art in the age of mechanical reproduction - Walter Benjamin (1936)
Art in the age of mass media - John Walter
Simulacra & simulation - Jean Baudrillard (1981)

Implications of technology on different design areas
Technological conditions can affect the collective consciousness
- materialism // it's effect on society.

Triggers important changes in cultural development

By copying something - mimicking - it becomes a work of art in itself, because it has been altered by the copying process . It's a work on its own // image representation.

Relationship between art, design & media can be summed up by the doodles on the previous page, copying an image three times from an original sketch, each one differs from the last.

MACHINE AGE - modernism
Walter Benjamin
- commited suicide after the war
- the age of technology and art
- A duality expressing the zeitgeist
- Dialectical due to the copy, reproductive nature and the role of the original
-The 'aura' and uniqueness of art

Never would have had to think about this without the emergence of technology and developments in reproduction processes and quality.

Photography is the beginning of the technological art, art/design relationship.
 - Isn't only what you see // photography creates multiple viewing points

Dziga Vertov - Man with a movie camera (1929)




















The cameras eye has a variable gaze.
represents technological progress and faith in it.
Paul Valery

Moholy Nagy
-Photograms
Early experiments with photographic technology

Benjamin and two parallels
Freud & Marx 

Freud - obsessed with the subconscious and the material aspects of technology
Marx - Looked at the economics of art - economics & value of a piece.

the value of art can change because of consumer nature due to endorsement etc
Consumerism & reproduction can add value to art
Celebrity-ism adds further.

"photography overturned the judgement seat of art"
Margot Lovejoy 

How technology can express deepest subconscious
-virtual realities/surrealism


Kineticism 
-Capturing movement - Etienne Joules Maret
images of the moving body , 'chronophotography' 1888 was the forefather to cinematography.


















Explores how time - duration - space can be depicted in art and photography through the development of technology.

De-materialisation of art
-moving image - recorded image moves away from form and object and become JUST IMAGE
This makes it easier to copy / reproduce.

Richard Hamilton - 1922
- collage
technology to create image 
images are ordered, coded and styled
beginning of art and design merging.
-Printed image is part of everything.

Karl Marx & techology
- Technological determinism
- believes theres a logical relationship between economical production & social factors.
- alienation - works as a tool

-technology drives history
-technology and division of labour
-materialist view of history
-technology, capitalism & production
-social alienation of people from aspects of human nature as a result of capitalism.

alienated from distinctive creativity and community

ELECTRONIC AGE - post modernism 
post modern & post machine
- Many electronic works were still made with a modern aesthetic
- Emergence of information & conceptual works.
- Computer is a natural metaphor.
- Spirit of openness to industrial techniques - much more cased in consumerism & materialism
- Collaborations in art & science.
- Boundaries are broken between distinct areas of art as a result of technology.

Chalayan...
Conceptualisation of fashion
divergence of factors

>Douglas Rosenberg - Falling/falling


















-Electronic/video work showing collaborations between many areas of art & design

 video itself becomes an object, something that can be displayed in an exhibition.
>Douglas Rosenberg - Venus Flow


























Shift in attitude for discovery of post modern age
Simulation - reflection of a profound reality.
A copy of something real...

Simulacrum states a simulation then becomes a work in its own right.
Real > illusion 
Original > copy
Distorts profound reality.
yet can become reality in its own right, and doesn't need to appear realistic. fantastic...
ONE CAN REPLACE ANOTHER 

Word of mouth masks the absence of the thing itself > so it is taken as fact / reality.


Nam June Paik
Plays with the idea of real and virtual
> Two go hand in hand
> whos watching who?

John Walker (2001)
criticises the use -art and mass media.
                            -art in advertising
                            -artists as celebrity
(Andy Warhol)

DIGITAL AGE
- Digital potential leads to multimedia productions
- Technological reproduction of all images so they are addressed by the computer...
Jenny Holzer - transforms through projection.
Blue tilt (2004)



















Baltic (2004)


























Extension of gallery space beyond its actual size... to the outside...

Frank Gillette
the human race machine
Developed technology for morphing faces . Collaborated with the FBI

Multimedia work
-Interactivity
-Performance
-Transdisciplinary
-Time, space and motion explored in art & design, also as art
-Collaborations

Hyper-real - reality by proxy.
- art comments on ideology of everyday life
- technology blurs the line between production of fine art & commercial design production
- art can be expressive or progressive.

Monday, 31 October 2011

Lecture 1 -Institutions and institutional power - panopticism

1791 - The Panopticon - Foucault saw this as a metaphor for discipline & social control.

MICHEL FOUCAULT
(1926 - 1984)
- Madness & civilization 
- Discipline & punish : the birth of the prison. 


Both writings survey the rise of institutions & their power.

Madness & civilization
- The great confinement (late 1600s)
 > beforehand, mad people, those other than the norm were almost accepted i.e the village idiot...
- Those who were deemed not useful to society were put into 'houses of correction'
 > this wasn't just the insane, included criminals, single mothers, unemployed , the idle.
 > they were forced to work, through threats and violence
- People began to see these 'houses of correction as a gross error'
- The combination of people, the mad, criminals etc... began to corrupt everyone else in the institutions.

Specialized institutions then began to crop up.
Asylums for the insane
> people were controlled by being treated like minors/children
> made to work by giving them rewards for doing well
* gold star

This marked a shift from physical control to mental control 
- which still goes on.

& the emergence of specialists - doctors - psychiatrists
these were there to legitimaise the institutions

Internalised responsibility
>shift from someone else controlling them, to their own conscience.

Deviants used to be punished in the most humiliating / violent / public manor possible
GUY FAWKES
- This was meant not to correct their behavior but to control them, by showing what will happen if they do wrong.

Disciplinary society & disciplinary power
Foucault describes discipline as a technique of modern social control

JEREMY BENTHAM'S PANOPTICON
proposed 1791 but never actually made.
- Bentham thought it could have multiple functions > school > asylum > but mostly... a prison.

A circular construction with rooms around the outside and a central tower with a view of all the rooms.
Each room is back lit so that the subject is clearly visible.
The central tower is in darkness so that the inmates cannot see into the central tower.

Presidio, Cuba applies the same principle - a real prison!

Inmates are permanently on display
and permanently isolated

They know they are being watched but are not able to verify it due to the central tower (representing institutional power) not being lit
> the effect this has is that inmates will always behave in the way they think they should if they're being watched.
> because of the belief that they are always under scrutiny.
> people in turn begin to control their own behaviour.

Eventually - there didn't need to be guards in the tower because the physiological effect brought on just from believing that they were being watched was enough.
Perfect mechanism for control.
- People build up internal discipline
foucault called it a "machine for the automatic functioning of power"

The panopticon also allowed for measured performance of inmates - another mechanism of social control
They then assumed responsibility for their own actions > making them more productive.
it's to do with the arrangement of the space > allowing for scrutiny by the institution and pushes production from the worker/inmates/students...

-reforms prisoners
-helps treat patients

PANOPTICISM
this is the emergence (for foucault) of a new model for control.
panopticism is about training. training the minds of the people under scrutiny.


RELIES ON THE KNOWLEDGE YOU'RE ALWAYS BEING WATCHED, AND ARE AWARE OF IT. IN TURN MAKES YOU WORK HARDER BECAUSE YOU THINK THAT YOU'LL BE CAUGHT OUT.

Examples of panopticism in practice.
-Open plan office
The Office - Ricky Gervais puts on a facade that he's the perfect boss for the cameras because he knows he's being watched and others will see it.
-Libraries
No one tells you to be quiet or to control yourself, you just do...
-Art Galleries 
-Bars 
Modern bars move away from stalls and seperate compartments in favour of more open plan bars with good visibility throughout.

YOU CORRECT YOURSELF!
It means that spaces are easier to control...


CCTV, Google maps.
these build into you the fear of always being caught out because there could always be someone watching you.

Pentonville prison
-lecture theatre aims to make people more productive.

However it doesn't apply only to the design of a space.
-The register
-Staff files - doesnt know what's in it.
Paranoia 
the idea that people are keeping records on you
-Visible reminders that they are being monitored, so they won't step out of line.

Prevention methods. (fake cameras etc) 
college cards > red & blue differentiates between students & staff.
Monitored hours - clocking in & out of college

Relationship between power, knowledge & body 
-direct relationship between mental control & physical responses.
People become 'Docile' obedient bodies. - produced by modern disciplinary society.
society
-Self monitoring
-self correcting
-obedient.
Disciplinary techniques.
-government campaigns about going to the gym
-means people will be more productive as they're healthier.
- people should work longer and harder now because they are healthier.
Panopticism relates to the body
Body is always on display > make yourself anxious

Television is like a metaphor for the panopticon 
with everyone focused around a central point yet they are all watching individually.


Foucault & power
Power isn't a 'thing' which people have, that they can wield.
It is a relationship
The exercise of power relies on there being the capacity for resistance.

1984 - film

Facebook is also panoptic.
Everything you post will be recorded so people aren't themselves.
It's a performance


Vito Acconci 'Following piece' (1969)
follows someone - stalking
live in the illusion we are in control of our actions/situation.

Chris Burden - Samson (1985)


Foucault - Panopticism as a form of discipline
               - techniques of the body

TRAINS US TO CONTROL OURSELVES... DOCILE BODIES.